She was the only woman on an international sales force for Walker Automotive, a division of Tenneco, and the world’s largest manufacturer of automotive mufflers. Her husband said she could bend pipe with the best of them and called her “Muffler Mama.”
But before she hung up her welding mask and order book, she was Walker’s Salesperson of the Year. She got a trophy that was as tall as her and her picture taken with John Madden next to the Walker Cruiser, the bus that transported Madden across the US while he announced NFL Football games.
A woman succeeding in a man’s world, especially in sales, must REALLY know how to sell. Join her as she’s interviewed by our resident Marketing Gunslinger, Steve Miller, who happens to also be that husband.
Steve’s consulting clients have ranged from solo entrepreneurs to Fortune 100 mega-corporations, including Proctor & Gamble (advising on the Swiffer WetJet product launch), Nordstrom, Starbucks, Caterpillar, PPG, and Greystar Real Estate, to name a few. He has also consulted for many of North America’s largest exhibitions, including CONEXPO-CON/AGG, the International Manufacturing Technology Show, the Work Truck Show, AAPEX, and the Sweets & Snacks Expo.
Steve has presented over 1500 speeches and workshops around the world for corporations and trade associations in 126 different industries, including the prestigious main TED Conference. Besides his seven books, Steve has written for, and been featured in, over 250 publications, including "Fast Company," "Business Week," "Fortune," the "Wall Street Journal," the "Washington Post," and Highlights for Children. (OK, he made that last one up.)