If you haven't looked at the new White House website, go do right now. Wander around. Click the links. Read the blog.

I am not pushing any type of political agenda here. I'm simply pointing out a great example of an organization that gets the new media. Clearly, Obama embraces technology and how it can be used to communicate with the nation…just like we can for communicating with clients and prospects.

Oh, and Obama is also on Twitter.