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I love great promotions. I love unselfish sharing. I really love it when a company unselfishly shares with its customers and then gets some promotional pats on the back.

It’s the holiday season, so take 5 1/2 minutes to watch this entire video of how WestJet airlines pulled off an amazing and fun gifting to an entire flight.

 

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The 11 Old Rules of Business That Still Matter

It might seem like the way we do business has changed,
but ultimately, we’re still people doing business with people.
Many old rules of doing business are just as applicable
today as they were 50, 100 years ago.

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