Two days after Donald Trump was inaugurated as the 45th President of the United States, one of the biggest stories covered by the media was how the crowd attending the inauguration didn’t appear to be as large as the crowd at Barack Obama’s first inauguration, and it was also surpassed by the Women’s March the next day.
Who cares? Is that really important? Not to me.
BUT, if it is true, this is an excellent example for teaching one of the most important lessons in marketing.
Find out what I’m thinking by watching this week’s “Uncopyable Rambling Video!”
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I can’t follow your explanation for the difference in attention at the inauguration of D.Trump.
The “pain” of the crowd was also gone when Obama was elected, but his promoters still attended the ceremony.
Thomas,
Yes, Obama was elected and that was historic. The actual swearing in ceremony of the first black president was a once-in-a-lifetime symbolic moment for many people. Actually being there and watching Obama take the oath represented the release of pain for many people.
Steve
Trump voters were not necessarily within convenient reach to DC, and they were already relieved political change is coming regardless of the inauguration proceeding. With a threat of civil unrest in the streets why would any moderate voter or non-voter want to go?
As for Obama’s moment I don’t remember if there was a threat of unrest but it was definitely a historical time with the first black American inauguration. A huge moment rightfully backed by attendance of the non-voting and politically neutral.
Identifying their pain and offering a solution. I just talked to a guy and he says exactly, he also said they his mentor at Fidelity also taught him that 20 years ago.
Greetings Steve,
One suggestion for your video view: there is a reflection from a ? door handle over your left shoulder that is distracting.
Maybe a crayon or whatever could fix that. At least it was distracting to me. I am Bob Barta and was a member of the local NSA back in the 80’s. I have retired from teaching and working on producing practical poems to create “legacy” gift books for grandparents or parents who would like to pass along practical wisdom for their children. Possibly you would like to pass along my practical poetry blog to Kelly.
I would also like to express my gratitude for your role modeling of professional integrity and practical products for marketers. Blessings aways and keep on being healthy Steve. Best regards, Bob Barta, alias Blooming Bobville the practical poet. That name comes form the melding of Bloomberg’s Taxonomy of Learning with the six stanza Villanelle poetry format. Each has six steps. Lots of poetry is so esoteric and discourages reading. My poetry grasps a bit of practical wisdom and develops understanding for application to manage and maintain a sense of contentment, happiness and joy in life and living. My guestimation is that you have found that:) Best Regads, Bob Batta