Blockbuster saw Netflix coming and did nothing to defend their position. Blockbuster was the category killer of local mom-and-pop video stores, expanding to over 9000 stores at its peak. They were the VHS and DVD behemoth, but they were also blind (arrogant?) to the...
If you haven't watched this video from the Dollar Shave Club, watch it right now! I'm serious. Click the video Play immediately. It's only 1:34. And don't tell me you don't have time to watch a 1:34 video. Watch it NOW.
I just started a new networking group on LinkedIn as an extension of Two Hat Marketing. Please join me in sharing ideas, questions, and answers about all things marketing, strategy, branding, and innovation, by joining us. Go to this link:...
It might seem like the way we do business has changed, but ultimately, we’re still people doing business with people. Many old rules of doing business are just as applicable today as they were 50, 100 years ago.
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