Next month I'm speaking in Banff, AB for the International Distributors Association. They are a world wide non-profit association of independent businesses that supply quality parts, service and equipment to the heavy construction industry. In preparation...
Good speakers and authors don't tell jokes. They tell stories. Good marketers use stories to explain their products and services. People relate to stories. Jokes are for cocktail parties. Even when presenting a marketing, or innovation, or branding talk to...
I am embarrassed to say this, but you probably don't know what I do.I received an inquiry last week from a reader who wanted to talk about having me speak at his company's annual sales meeting. In the course of our conversation, he said, "I didn't...
Kelly’s Dad, Marketing Gunslinger, Amazon #1 Best Selling Author
It might seem like the way we do business has changed, but ultimately, we’re still people doing business with people. Many old rules of doing business are just as applicable today as they were 50, 100 years ago.
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