Handshake-1Jeanne Rossomme offers five smart tips for using LinkedIn better. I especially like the first one:

Don’t use the standard connect invite. With increasing “trolling” by users looking to indiscriminately build their connections, most LinkedIn users are now getting regular requests from people they do not know. A simple personal phrase will help you stand out and warm up your connection. Instead of “I would like to connect with you on LinkedIn,” compose a brief sentence or two of how you are connected, and even how you might help each other. “We met at the recent Chamber breakfast networking event. Since we both target local printers, I’d like to discuss how we might work together.” “We spoke at the marketing conference in St. Louis. I’d like to interview you for my blog on your recent success in government contracting.”

I'm always getting invites from people who I don't know and who don't tell me anything. I may have met them at a recent speech or meeting, but I meet thousands of people every year and I'm over 60! I don't remember all the names.

Read the rest of her tips here: LinkedIn for Business – The Little Extras That Matter


The 11 Old Rules of Business That Still Matter

It might seem like the way we do business has changed,
but ultimately, we’re still people doing business with people.
Many old rules of doing business are just as applicable
today as they were 50, 100 years ago.

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