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When was the last time you received a greeting card in the mail and didn’t bother to open it? Odds are your answer is “Never.”

That’s the thing about greeting cards. We always want to know who sent us a card and what does it look like? That’s why my all-time, overall, favorite marketing tool is a custom-designed, personalized greeting card.

Are you using these to promote your business, say thanks to someone, or communicate with your customers and prospects? You should, and that’s the topic of this week’s Uncopyable Business episode. I’ll explain why they’re such a powerful too and share how we produce them.

Watch this week’s Uncopyable Business!