Last week I had the special treat of taking a hard hat tour of the new International Spy Museum in Washington, DC. This is a very impressive building, visually evoking the famous Trojan Horse story from Greek mythology. (You know I love stories and myths!)
After the tour we had a very interesting discussion and I’d like to ask YOU what your opinion is regarding some of the marketing and branding challenges facing the museum.
Watch this week’s UNCOPYABLE Business video and share your thoughts with me!