Have you ever been at a noisy party and all of sudden you heard something said that caught your attention? We all have. In my case, these two words were a really big dream I’d had for many years. And because I heard them from a conversation on the other side of the room, I achieved that dream.
This story came up at dinner the other night and it reminded me of how important matching your message to your market is.
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I enjoy your talks’, and finally am purchasing the two books you just recommended. I will remember Pine Valley as the basic subject because it says everything in two words.
As a simple engineer who thinks about engineering most of the time I need help with marketing.
My marketing has basically been similar to your suggestions; but I need to spend more time working on your marketing recommendations.
Every time I see your presentations I realize why your have been so successful in marketing.
Your previous talk about being over confident was great.
Thank you for the kind words, Jon! I’m very glad you’re getting value. That means a lot of to me.