by Steve Miller | Jun 30, 2022 | Innovation, marketing, Steal Genius
My smokin’ hot wife, Kay, recently received an email from the company we use for our furnace service. This is VERY SMART MARKETING and a great example of Stealing Genius.
by Steve Miller | May 30, 2022 | Steal Genius, Innovation, uncopyable
I was recently interviewed by John Jantsch for the Duct Tape Marketing Podcast, We’re talking about my latest book — Stealing Genuis: The Seven Levels of Adaptive Innovation. Improvement is not innovation and innovation is essential if your aim is to survive in...
by Steve Miller | May 26, 2020 | #generationlockdown, marketing stimulus, Steal Genius
There are a LOT of “experts” out there pontificating on what businesses should do as we come out of the crisis. The problem is none of them have ANY idea what businesses should do. Nobody knows! We’ve never been through anything like this, so the...
by kaykmiller | Sep 19, 2018 | Innovation, Steal Genius, Uncategorized, uncopyable
What do you know about actress Hedy Lamarr? There’s more to Lamarr’s story than the average person assumes – myself being an average person. The surprising truth – that she was an inventor who used the concept of Stealing Genius – is revealed in the...
by Steve Miller | Aug 28, 2017 | Innovation, Steal Genius
It’s not news that small towns across America are struggling to survive. Downtown Mom-and-Pop shops are going out of business and young people are moving to big cities to find jobs. Are small towns doomed or can they survive? And what’s the lesson for small...
by Steve Miller | Apr 3, 2017 | Amazon, Disney, Innovation, Steal Genius, Uncategorized
I’m always on the lookout for ideas and illustrations (good and bad) I can share with my BFFs. Achieving Uncopyable status is HARD, so the more examples we can see, the better. This past week I found three such opportunities – each representing a different...