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Great Idea From Ryan

by Steve Miller | Sep 10, 2011 | marketing, Recommendations, Small business, Small business marketing

I received a great idea from one of my top BFFs, Ryan of West Paw Design. In my last post Why I Recommend: LinkedInfluence, Ryan submitted a comment that he was also impressed with the site Lynda.com. I checked it out and it does look impressive. Lynda.com provides...

Why I Recommend: Linked Influence

by Steve Miller | Sep 8, 2011 | blogs, LinkedIn, Small business, Small business marketing, Social media

Last week I sent out an email to all my BFF's recommending a new product, Lewis Howes' Linked Influence System. Quite a few of you took my word for it and ordered the program. If you did, I hope you got started watching, learning, and implementing what...

I Hate Pushy Salespeople & Marketers: Old Rule #8

by Steve Miller | Sep 3, 2011 | advertising, Books, Hotels, marketing, Old Rules, Small business, Small business marketing

This is Part 8 in my series, The Old Rules of Business That Still Matter. Links to previous Rules are available in right sidebar. We're ALL trying to grow our business. We're ALL looking for ways to generate new prospects and new customers. We use email,...

Old Rule #7: How much is an $85 haircut worth?

by Steve Miller | Aug 22, 2011 | customer service, experience marketing, marketing, Old Rules, Small business, Small business marketing, the customer

This is Part 7 in my series, The Old Rules of Business That Still Matter. Links to previous Rules are available in right sidebar. Every four weeks I pay $85 for a haircut. $85. And I'm told that's actually a DISCOUNT off my barber's stylist's...

Old Rule #6: Remember the United Airlines Commercial?

by Steve Miller | Aug 18, 2011 | customer service, marketing, Old Rules, Small business, Small business marketing, the customer

This is Part 6 in my series, The Old Rules of Business That Still Matter. Links to previous Rules are available in right sidebar.   As mentioned before, I've had amazing response to my Old Rules series. The cool thing has been how people have reacted...

Am I Wrong? Should We Under-Deliver?

by Steve Miller | Aug 15, 2011 | marketing, Old Rules, Small business, Small business marketing, the customer

I've received amazing response to my Old Rules of Business series. So far I've posted five rules and I have several more to go (PLUS all those great suggestions all of you have sent in!). Several of the Old Rules have been reprinted in trade and industry...
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Steve Miller

Kelly’s Dad, Marketing Gunslinger, Amazon #1 Best Selling Author

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Recent Posts

My 15-Year Old Unfinished Marketing Manifesto is Still Unfinished

Sep 29, 2022

Fifteen years ago, I published my Unfinished Marketing Manifesto. This morning I went back to read it and was very happy to see I agreed with almost everything I said. What would you add, subtract, and/or edit to my list? Find a need and fill it is bogus. The truth is...

Should You Pay for Marketing?

Sep 14, 2022

Dave "The Voice" Loomis shares a story about an ex-client that wanted to promote their high-priced products via Hubspot's free subscription. This begged the question, when there are so many free tools available on the Internet, should you pay for marketing? =====...

Moments of Truth

Aug 30, 2022

In 1989 Jon Carlzon, then President of Scandinavian Airlines wrote a great book titled, "Moments of Truth" (https://amzn.to/3e7PmXA). Carlzon stated that every interaction a prospect or customer has with your company impacts their perception of you. This week I...

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