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Uncopyable Rock Star: Zappos

by kaykmiller | Sep 26, 2017 | branding, marketing, Rockstar, Uncategorized, uncopyable

Need shoes? I recommend you do what I did, and order from one of our Uncopyable Rock Stars: Zappos. I love that the Zappos branding promise is summed up in the printed message on the box. And when I ordered shoes recently, Zappos definitely delivered. “Free...

Uncopyable Rock Star: Jimmy Buffet’s Margaritaville

by kaykmiller | Sep 15, 2017 | branding, marketing, Rockstar, uncopyable

The song “Margaritaville”came out in 1977. That was the year I graduated from high school – hearing it takes me back in time. No matter what your age, I bet Jimmy Buffet’s ode to beach life makes you feel a little more laid back. That feeling...

Uncopyable Rock Star: Mattress Mack

by kaykmiller | Sep 1, 2017 | branding, Entrepreneur, marketing, messaging, Rockstar, uncopyable

[fvplayer src=”https://www.youtube.com/watch?v=r129vbkjmCE” splash=”https://www.theadventure.com/wp-content/uploads/2017/09/Screen-Shot-2017-09-01-at-10.08.50-AM.png” width=”560″ height=”315″] Have you ever heard of...

Uncopyable Rock Star: Billboards

by kaykmiller | Aug 24, 2017 | advertising, marketing, Rockstar, Uncategorized, uncopyable

How many advertising media can you remember seeing as a kid that are still being effectively used? We used to watch commercials on TV. Now we DVR the shows and skip the commercials. As for radio, most of us listen to Sirius, or podcasts, or play lists on our phones....

Uncopyable Rock Star: Teatro Zinzanni

by kaykmiller | Aug 18, 2017 | branding, marketing, Rockstar, uncopyable

I can’t really describe this Uncopyable Rockstar. I’ll explain in a minute why that’s a good thing. If you haven’t been to Teatro Zinzanni, here’s a quote from their website: “It’s a three-hour whirlwind of International...

Uncopyable Rock Star: Lee’s Discount Liquor

by kaykmiller | Jul 20, 2017 | branding, marketing, Rockstar, Uncategorized, uncopyable

I burst out laughing when I saw this billboard for Lee’s Discount Liquor in Las Vegas. Steve and I were in the midst of a slightly crazy road trip: Two weeks. 3200 miles. Just us – and the dog. (Okay, completely crazy.) As we drove the Las Vegas highways, we saw...

Steve Miller

Kelly’s Dad, Marketing Gunslinger, Amazon #1 Best Selling Author

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Recent Posts

5 Critical Elements Every B2B Marketer Needs in Their Content Strategy

Nov 22, 2022

A successful B2B content strategy requires a lot of thought and planning. You need to think about the goals of your campaign, the target audience, what type of content you will produce, and how you will distribute it. In this blog post, we will discuss 5 critical...

10 Random Business Lessons I’ve Learned in 45 Years

Nov 17, 2022

45 years ago I tried and failed to make it on the PGA Tour. Do you remember me? Even if you're old enough, of course you don't. My MOM didn't know. After that, I tried to be a stuntman in Hollywood. I quickly learned a valuable lesson: There are old stunt men and...

The 3 Biggest Mistakes B2B Websites Make

Oct 25, 2022

I feel like I'm a broken record. (No, I won't explain. Ask your grandfather.) It seems like every time I start working with another B2B company the same three mistakes keep popping up on their website. I understand why this continues to happen. It's because you're in...

Steve Miller
aka Kelly’s Dad & Marketing Gunslinger

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