by Steve Miller | Dec 3, 2019 | referral marketing, Referrals, Word of Mouth
I received an email recently from a company offering to pay up to $500 for qualified referrals. Frankly, I think this is a bad idea for several reasons. Watch this week’s UNCOPYABLE Business video and see why I say that! Get 50% off my Breakthrough Referrals...
by Steve Miller | Jun 24, 2019 | referral marketing, Referrals
Part 7 of 7 The final question in my initial interviews! Tell me about your referral marketing program. We all rely heavily on referrals, yet an astounding number of companies don’t put together a formalized referral marketing strategy! It simply doesn’t...
by Steve Miller | Mar 11, 2019 | Referrals, risk reversal
Two powerful tactics for generating new business through referrals and risk reversal. But if you’re able to COMBINE those two, it can add even MORE results to your sales. How? Watch this week’s UNCOPYABLE Business episode and find out! Are you getting...
by Steve Miller | Jul 10, 2013 | referral marketing, Referrals
Do you offer an incentive to those customers who send you a referral? If so, you're probably paying the wrong person. Referrals are huge. They should be an integral part of any small business marketing strategy (and big business, for that matter). Unfortunately,...
by Steve Miller | Dec 12, 2011 | referral marketing, Referrals
What will you do different in 2012? I asked that question in my last post. It's a pretty big question and, frankly, you may not know how to answer it. I can help you on that. I'm a consultant. That's what we consultants do. First, I'm going to teach...
by Steve Miller | Dec 6, 2011 | Innovation, marketing, referral marketing, Referrals
Holiday season is tough. It's tough for a lot of reasons – some small and some not. For example, I like to say "Merry Christmas" to people. It's what I grew up saying and I WANT to say it, so I do. At the same time, I understand others may not...