by Steve Miller | Dec 3, 2019 | referral marketing, Referrals, Word of Mouth
I received an email recently from a company offering to pay up to $500 for qualified referrals. Frankly, I think this is a bad idea for several reasons. Watch this week’s UNCOPYABLE Business video and see why I say that! Get 50% off my Breakthrough Referrals...
by Steve Miller | Jun 24, 2019 | referral marketing, Referrals
Part 7 of 7 The final question in my initial interviews! Tell me about your referral marketing program. We all rely heavily on referrals, yet an astounding number of companies don’t put together a formalized referral marketing strategy! It simply doesn’t...
by Steve Miller | Jan 3, 2017 | B2B Marketing, marketing, referral marketing, Sales
Are you glad 2016 is over? Or did you have an epic year and wish it would never end? Well, either way, it’s OVER, and that’s both good and bad news! Regardless of whether you had a bad year or a good year, you still have to work hard to grow your business...
by Steve Miller | Sep 14, 2015 | customer service, experience marketing, marketing, referral marketing, the customer, Word of Mouth
Don’t anybody move. Keep your hands where I can see them. And you might want to sit down for this. I’ve got a GREAT customer service story for you! And there’s a terrific lesson we can all learn from it. My smoking’ hot wife, Kay, works for the...
by Steve Miller | Jul 20, 2015 | branding, marketing, referral marketing, Small business, Small business marketing, Word of Mouth
I had the privilege of recently interviewing Rob Samuels, COO of Makers Mark Distillery and eighth generation in his family to run the company. Makers Mark is an outstanding marketer and great example of creating the club your target market wants to be members of....
by Steve Miller | Jul 25, 2013 | branding, direct mail, referral marketing, Small business marketing, video, Webinars, YouTube
Being an entrepreneur can be equally rewarding and frustrating. Owning your own business, no matter how small, can provide a giant measure of enjoyment and personal satisfaction. I can personally attest to that. There is much that can be frustrating, though. One is...