• Facebook
  • Instagram
B2B Marketing & Branding Strategies to Grow Your Small to Medium Business
  • Home
  • About Steve
    • About Steve
    • Steve’s Rules
    • Client List
  • Speaking
    • Virtual Keynotes
  • Steve’s Products
  • Blog
  • Contact
  • Privacy
Select Page

From Prospect to Lead: Two Ways to Define Lead Quality and Close More Sales

by Steve Miller | Nov 25, 2017 | lead generation, lead quality, lead score

Did you know there’s a large gap between a Prospect and a Lead? Prospects are important, but Leads are the golden ticket to success. When marketing and sales understand the difference, your strategy will be more effective and your closing percentage will dramatically...

Steve Miller

Kelly’s Dad, Marketing Gunslinger, Amazon #1 Best Selling Author

Learn More

Get Steve’s New Book, STEALING GENIUS!

Recent Posts

5 Critical Elements Every B2B Marketer Needs in Their Content Strategy

Nov 22, 2022

A successful B2B content strategy requires a lot of thought and planning. You need to think about the goals of your campaign, the target audience, what type of content you will produce, and how you will distribute it. In this blog post, we will discuss 5 critical...

10 Random Business Lessons I’ve Learned in 45 Years

Nov 17, 2022

45 years ago I tried and failed to make it on the PGA Tour. Do you remember me? Even if you're old enough, of course you don't. My MOM didn't know. After that, I tried to be a stuntman in Hollywood. I quickly learned a valuable lesson: There are old stunt men and...

The 3 Biggest Mistakes B2B Websites Make

Oct 25, 2022

I feel like I'm a broken record. (No, I won't explain. Ask your grandfather.) It seems like every time I start working with another B2B company the same three mistakes keep popping up on their website. I understand why this continues to happen. It's because you're in...

Steve Miller
aka Kelly’s Dad & Marketing Gunslinger

Connect With Steve

  • Follow
  • Follow
  • Follow
Contact Us
By continuing to browse this site, you agree to our use of cookies.