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Don’t Be This Startling S&P Statistic!

by Steve Miller | Oct 3, 2016 | Books, experience marketing, Innovation, Peter Drucker

Last week I attended Graph Expo, the print,/imaging/graphics industry big show. At the opening session I heard a presentation on the State of the Industry and learned a startling statistic about the S&P 500 that applies to ALL companies in ALL industries....

Chicago’s Taxis Terrible Customer Service

by Steve Miller | Sep 19, 2016 | bad customer service, experience marketing

I spent last week at the massive IMTS exhibition in Chicago. Instead of using Uber, I chose to use the Chicago cabs. What a mistake! Watch my rambling (RANT) this week about their terrible customer service and learn what business lessons we can all take away from my...

Emirates Airline Creates An Engaging Campaign

by Steve Miller | May 31, 2016 | advertising, experience marketing, Fun, marketing

Emirates Airline has created a highly engaging and entertaining advertising/marketing campaign featuring flight attendants at sporting events around the world. They put on a “safety” demonstration based on the sport being played. Here they are at a Los...

The Opportunity to be Legendary

by Steve Miller | Sep 14, 2015 | customer service, experience marketing, marketing, referral marketing, the customer, Word of Mouth

Don’t anybody move. Keep your hands where I can see them. And you might want to sit down for this. I’ve got a GREAT customer service story for you! And there’s a terrific lesson we can all learn from it. My smoking’ hot wife, Kay, works for the...

The Rock Fails the Customer Bucket Challenge

by Steve Miller | Jul 6, 2015 | bad customer service, branding, customer service, experience marketing, the customer

Last Wednesday was my birthday. (If you want to know how old I am, click this link.) My smokin’ hot wife, Kay, took me out for my favorite meal – pizza! – at The Rock here in Federal Way. The Rock has pretty good pizza, pretty good beer, and head-slamming...

Wow! Kudos to Alaska Air

by Steve Miller | Jan 21, 2014 | customer service, experience marketing, Travel

On January 1, my college golfer daughter, Kelly, and I flew to Palm Springs. Every winter her top gun swing coach goes there for a few weeks and almost all his players – high schoolers, college, and tour pros – fly in for a few days of intense lessons and...
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Steve Miller

Kelly’s Dad, Marketing Gunslinger, Amazon #1 Best Selling Author

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Recent Posts

My 15-Year Old Unfinished Marketing Manifesto is Still Unfinished

Sep 29, 2022

Fifteen years ago, I published my Unfinished Marketing Manifesto. This morning I went back to read it and was very happy to see I agreed with almost everything I said. What would you add, subtract, and/or edit to my list? Find a need and fill it is bogus. The truth is...

Should You Pay for Marketing?

Sep 14, 2022

Dave "The Voice" Loomis shares a story about an ex-client that wanted to promote their high-priced products via Hubspot's free subscription. This begged the question, when there are so many free tools available on the Internet, should you pay for marketing? =====...

Moments of Truth

Aug 30, 2022

In 1989 Jon Carlzon, then President of Scandinavian Airlines wrote a great book titled, "Moments of Truth" (https://amzn.to/3e7PmXA). Carlzon stated that every interaction a prospect or customer has with your company impacts their perception of you. This week I...

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aka Kelly’s Dad & Marketing Gunslinger

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