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2 Beautiful Customer Experiences & An Ugly One

by Steve Miller | Feb 6, 2019 | bad customer service, customer experience

Last week my smoking’ hot wife, Kay, and I had the need to reach out for help from three different vendors. Two were excellent examples of how to help a customer and one was a dismal failure. Besides being examples of what and what not to do, these are great...

Update on the 5 Customer Service Mistakes Debacle!

by Steve Miller | Jul 22, 2018 | bad customer service, customer experience, customer relationship, customer service

A few weeks ago I shared my terrible customer service experience with Bud Clary Jeep in Auburn, WA. I have since had my Jeep serviced at a different dealer – Larson Chrysler Jeep in Puyallup, WA. My experience was polar opposite. They were great. But the Bud...

The BIG Difference Between Service And Experience

by Steve Miller | May 7, 2018 | customer experience, customer service, Gallery Furniture, Lifestyle Business Owner, Mattress Mack

I was recently interviewed by Aaron and Mayumi Muller on the Lifestyle Business Owner Show and we got into a discussion on why I don’t feel great customer service is enough to make you Uncopyable. To be sure, there are places where great customer service can give you...

How a $1.29 Tube of Toothpaste Made a NYC Hotel Uncopyable

by Steve Miller | Dec 2, 2017 | customer experience, experience marketing

What do you REALLY do to separate your company from the competition? Working to be UNCOPYABLE isn’t just some cute “marketing theory of the moment.” Being “better” than the competition is a short term play. You know that. You MUST not just be better. To develop...

How Are You Managing Customer Expectations?

by Steve Miller | Nov 6, 2017 | customer experience, expectations

I stayed at the Hilton Riverside in New Orleans a couple of weeks ago and, of course, received the automatic email request to take survey afterwards. We all get these. Maybe your company does customer satisfaction surveys, too. It got me to thinking about how...

#WestinNaneaFail — A Lesson for Our Marketing Messages

by Steve Miller | Oct 8, 2017 | bad customer service, bad marketing, customer experience

Last week my smokin’ hot wife, Kay, and I spent six days at the new Westin Nanea Ocean Villas on the island of Maui. Our 30th anniversary is coming up next week and we’d spent our honeymoon on Maui. We planned to go back to celebrate. Serendipitously (or so we...
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Steve Miller

Kelly’s Dad, Marketing Gunslinger, Amazon #1 Best Selling Author

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Recent Posts

5 Critical Elements Every B2B Marketer Needs in Their Content Strategy

Nov 22, 2022

A successful B2B content strategy requires a lot of thought and planning. You need to think about the goals of your campaign, the target audience, what type of content you will produce, and how you will distribute it. In this blog post, we will discuss 5 critical...

10 Random Business Lessons I’ve Learned in 45 Years

Nov 17, 2022

45 years ago I tried and failed to make it on the PGA Tour. Do you remember me? Even if you're old enough, of course you don't. My MOM didn't know. After that, I tried to be a stuntman in Hollywood. I quickly learned a valuable lesson: There are old stunt men and...

The 3 Biggest Mistakes B2B Websites Make

Oct 25, 2022

I feel like I'm a broken record. (No, I won't explain. Ask your grandfather.) It seems like every time I start working with another B2B company the same three mistakes keep popping up on their website. I understand why this continues to happen. It's because you're in...

Steve Miller
aka Kelly’s Dad & Marketing Gunslinger

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