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The Law of Unintended Consequences

I did a my monthly IMTS (imts.com) webinar with Oisin Lunny this morning about supply chain issues in the new reality. During our conversation I remembered a very important law we all need to be very wary of no matter what industry you're in - the Law of Unintended...

Marketing Stimulus Package 2020

If we are truly moving into a NEW BUSINESS REALITY, do you think your OLD MARKETING will still work? Steve Miller has put together a SPECIAL, LIMITED-TIME OFFER combining several different products into one high-content, highly implementable strategies and tactics for...

Marketing BC vs. Marketing AC

I think it's pretty safe to say that from a sales and marketing perspective things will be different as we come out on the other side of the pandemic. But who knows what that exactly means? My crystal ball is as cloudy as anyone's. I mean who would have guessed a...

If the Doobie Brothers can do it…

Governors are starting to relax the rules for managing the spread of coronavirus. We're still a long way from "normal," whatever that will mean. While there have been many corporate casualties, I'm sure you've noticed how many businesses have pivoted during the crisis...

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